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May 08, 2004

Atkins: Worse than Liberals*

By Jim Dallas

Kevin Drum ("The Political Animal") notes the impact of low-carb dieters on a classic American institution:

"For several months, there has been increasing customer interest in low-carbohydrate diets," said Scott Livengood, the company's chairman and chief executive, adding that the heaviest effect on Krispy Kreme had come in grocery store sales, where it has been expanding its business.

As a result, the company said, it did not earn as much as it had expected in its first quarter, which ended May 2, and was cutting its forecasts for the entire fiscal year by about 10 percent. The company is scheduled to report its quarterly results on May 25.

"I hope it's a fad," Mr. Livengood said of the Atkins low carbohydrate diet. But if the trend toward the diet accelerates, company officials said, they might have to further reduce profit forecasts.

Krispy Kreme itself was viewed by some as a fad, with long lines outside new stores as it expanded from its base in the Southeast United States to the point where its doughnuts now are sold in most of the United States, as well as in Canada, Mexico, Britain and Australia.

But now Krispy Kreme is closing a handful of company-owned stores and reducing plans to open new ones. "For the first time in recent memory, retail customer counts have declined," said John Tate, the company's chief operating officer.

Well I hope them carb-haters are happy now.

I'm reminded of a poem written long ago by a true American somewhere in south Georgia (or maybe it was Germany, I can't remember):

First they came for the donuts, and I didn't speak up because I don't eat breakfast;

Then they came for the cigarettes,
and I didn't speak up because I wasn't a smoker;

Then they came for the handguns,
and I didn't speak up because I wasn't a gun owner;

Then they came for me —
and by that time no one was left to speak up.

Praise!


* This post is (mostly) intended as satire.

Posted by Jim Dallas at May 8, 2004 12:38 AM | TrackBack

Comments

Damn low-carb dieters!!!!!!! I want a Cookies-n-Creme!!!!

Posted by: Andrea M. at May 8, 2004 04:36 AM

Maybe Krispy Kreme should take page from McDonalds and actually sell something halfway healthy to avoid losing customers. I guess that's just too obvious though...

Posted by: Jason Young at May 8, 2004 01:00 PM

This low carb craze is the biggest bunch of crap since the invention of the phrase "compassionate conservative".

It's just another fad based on dubious data that somebody is trying to make lots of money off of.
People in East Asia eat lots of rice (i.e. carbs). Yet, there weren't many fat Chinese, Koreans, or Japanese until western food, high in fat became popular and easily available in that part of the world.
The low carb fad appeals to those who think they can get fit without giving up the greasy and fatty foods they have become addicted to.

I remember the "oat bran" craze of 15 years ago. Oat bran was supposed to be a magic substance which reduced cholesterol. That too appealed to those addicted to greaseburgers.
Of course, we have heard very little about oat bran in the past decade.

Perhaps you recall the widely circulated story that eating just before you go to bed will make you fatter than eating earlier during the day. This was passed around as if it were gospel truth.
A few months ago, it was revealed that there is no scientific basis for this assumption. The refutation did not get lots of publicity, perhaps because a lot of folks in the media would have been embarrassed by it.

There's no way around it. If you want to stay fit, eat less FAT and get regular, moderate exercise.

Posted by: Tim Z at May 8, 2004 09:20 PM

"There's no way around it. If you want to stay fit, eat less FAT and get regular, moderate exercise."

I have to agree. Although right now I am a little overweight, let me share my story...

When I was in 9th grade, I was heavy. I got made fun of. Well, I did a couple of simple things. I walked every day, rain or shine, rode my bike, and I actually had a carb-heavy diet--lots of rice, beans, and pasta. I had that for lunch, and a light dinner. I cut out a couple of junk food items, such as chipsm and candy bars, cut down on soda. I ended up losing about 40 pounds in a few months, and was about 4 or so sizes smaller by the beginning of 10th grade. I kept the weight off for years, and felt great! Basically, it was an easy thing to do, and I did not harm myself. Carbs are what keeps your brain going, and people need them. Low carb diets may work, but they are hard to stay on! As for eating before bed--a couple of years ago, I lost weight b/c I was in a sorority house, and we had dinner before 6, and I think that not eating later helped me lose a few pounds. :)

Posted by: Andrea M. at May 9, 2004 08:47 PM

Using that poem for a satire piece turns my stomach.

Posted by: david at May 13, 2004 03:20 AM
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